DNV’s outgoing boss bashes tax avoiders

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It’s not everyday that a business executive speaks out in favour of paying taxes, especially at the United Nations. Last week, however, the outgoing chief executive of large Norwegian classification society DNV-GL bashed companies that actively avoid paying taxes in countries where they do business. He also urged more climate accountability and denounced business’ lust for short-term profits.

Henrik O Madsen, retiring after 33 years at Høvik-based DNV-GL (the former Det Norske Veritas) is urging more social responsibility in the business world. PHOTO: DNV-GL

Henrik O Madsen, retiring after 33 years at Høvik-based DNV-GL (the former Det Norske Veritas) is urging more social responsibility in the business world. PHOTO: DNV-GL

Henrik O Madsen spoke at the UN in connection with his role as leading the evaluation of the UN Global Compact, the world’s largest initiative to boost social responsibility among companies. Newspaper Dagens Næringsliv (DN) reported that in doing so, Madsen probably became the first chief executive of a Norwegian company to address the UN, with Secretary General Ban Ki-moon looking on.

His message was aimed at making business more accountable and sustainable, in terms of contributing to their communities through paying taxes and becoming more climate-conscious.

“Many big multinational companies don’t pay corporate taxes, and I think that’s reprehensible,” Madsen told DN. “It’s not enough that the employees pay taxes, the company must pay taxes, too.”

How else, he asked rhetorically, can a company operate in a country? “The companies expect that the infrastructure they need is in place when they come,” Madsen pointed out. “Someone has to pay for that.” In response to a question from DN, he had no problem singling out Google, Apple, Starbucks and Facebook as avoiding taxes in many countries where they have done business, albeit legally.

DNV-GL's Henrik  O Madsen at the UN last week. PHOTO: DNV-GL

DNV-GL’s Henrik O Madsen at the UN last week. PHOTO: DNV-GL

He said he wasn’t sure such companies would be so popular when “folks seriously become aware” that they haven’t paid tax, such as in the case involving Starbucks’ ability to legally avoid paying tax in the UK. “I think there will be a public demand that they pay tax,” Madsen told DN. “It’s legitimate to ask what you get in return for paying taxes, and to make sure taxes don’t go into the pockets of corrupt leaders. This goes both ways.”

Thousands of companies now follow UN Global Compact principles tied to human rights, working conditions, the environment and anti-corruption efforts. Even though many companies voluntarily report their work in meeting the principles, there’s no punishment if they don’t.

The UN’s goal, and Madsen’s, is attainment of a more sustainable form of capitalism. After 15 years of operation, results so far are mixed and the goal may never be reached.

“We hope it will, but the jury is out,” Madsen, who is Danish, said at a press conference in New York. On the climate side, he hopes a price will soon be attached to carbon emissions. And he hopes for more regulation, which isn’t always viewed negatively any longer.

Madsen also urged investors and companies to think about sustainability, also from a profit standpoint. Short-term profits aren’t the only thing executives should strive for, he says. “It’s very difficult, but I think steadily more companies realize that they can’t just think from quarter to quarter anymore,” Madsen told DN. “They have to think more long term.”

newsinenglish.no/Nina Berglund