The last episode in the fourth and last season of the hit Norwegian series “Skam” attracted a record audience of 1,158,000 viewers. Just over 700,000 of them clicked in via their mobile phones.
“To sum it all up, Skam has been absolutely outstanding, in user and viewer numbers,” Håkon Lund Sørensen of NRK Analyse told news bureau NTB after the last episode was released during the weekend. Another 127,000 viewers watched the series on NRK TV and 92,000 watched it via NRK3.
The series has also sparked international interest and millions of fans in Norway and abroad were facing withdrawal when Skam drew to a end. Others told newspaper Aftenposten that they were actually glad the series was winding down, especially real-live students of the Oslo high school where the series is based.
“In the beginning (two years ago), it was cool that they were filming at our school and such,” Sara Jørgensen told Aftenposten. “But now it’s become normal.” The school has also attracted “Skam tourists” and some viewers are ready to move on. NRK confirmed that ratings dipped a bit during the last season and the students said it didn’t dominate conversation as much this year. It’s expected to win new audiences in new international versions, though, which are being prepared in the US and Japan, among other countries.